Latest News
Latest from IAPI
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Why Gen Z Is Quitting the 9-to-5 Grind
In our fast paced world, gen z is quietly rewriting work rules, says the THINKHOUSE team
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The Met Gala: Fashion’s Hunger Games
The team at THINKHOUSE shares its five takeaways on what this year’s Met Gala says about culture right now
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Phoenix Energy Paces Belfast with Cheeky OOH Cheer Squad for Marathon Day
Ardmore Group unveils dynamic OOH takeover for Phoenix Energy Belfast Marathon
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MG Motors and Farizon Name Publicis Dublin Creative Agency
Publicis Dublin will lead integrated communications and strategic brand development for both brands in the Irish market
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The Power of Irish Insight and Story-Telling
Caroline Keogh, executive relationship director at Boys+Girls, on how Bulmers scored above category norms in Kantar Link+ creative testing for ‘It’s Our Time’ campaign
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Simply Social Strengthens Leadership Team Across London and Dublin
Simply Social appoints Maud O’Callaghan as managing director, and Michelle Fagan as chief financial officer
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Comfort in the Chaos?
The team at THINKHOUSE on decoding near nostalgia, doom spending and humanoid robots
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Bowel Cancer Symptoms Go Unnoticed in ‘The Ad That’s Easily Missed’
Created by Boys+Girls for the Marie Keating Foundation, the campaign uses subtle embossing and real-world executions to highlight symptoms that are often mistaken for everyday issues
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Inside the Currys Campaign Built on Simply Social’s Culture Room Model
Using Simply Social’s cross-generational ‘culture room’ model, the Currys campaign identifies cultural moments in real time and translates them into social content that keeps the brand in conversation
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World Cup: Who’s It Really For?
The team at THINKHOUSE explores how the world’s biggest football tournament is turning mass fandom into a premium pay-for experience
Events
Latest events from IAPI
Beyond time and materials: a playbook fo...
Event
This webinar takes places place on Tuesday, June 9th at 1pm.
June 9, 2026
Solving Agency Commoditisation
Event
Solving Agency Commoditisation takes place on Wednesday, 10th June at 8.30am.
June 10, 2026
TAM IRELAND TRAINING “TV in all its form...
TAM Training takes place on Wednesday, September 9th at 9.30am.
September 9, 2026
The Culture of Effectiveness Conference
Event
The Culture of Effectiveness Conference takes place on Tuesday, 20th October.
October 20, 2026

