We’re pleased to invite IAPI Member Agencies and Senior Marketers to join Google Ireland, Enterprise Ireland, and IAPI for a comprehensive exploration of AI's impact on your industry.

You’ll hear about the transformational power of Google AI and the helpful new ways it can be applied across your measurement, media and creative capabilities - to drive profitable growth for your business and clients.

Key details:

• Date: Wednesday, February 21, 9:00 –11:45 AM
• Where: The Foundry, Google, Barrow Street, Dublin

9-9.30AM - Arrival and check-in at Google Building Gordon House, Barrow Street, Dublin 4

9.30-9.40AM - Welcome: Cera Ward, Managing Director, Google Ireland, and Abi Moran, President of IAPI & CEO of Folk Wunderman Thompson

9.40-10.20AM - Keynote Address: Deep dive into the transformative power of AI for the marketing and advertising industry at AI Connect. Keynote speaker David Sneddon, Vice President of Google EMEA, will discuss the latest AI advancements and their far-reaching implications for the sector.

10.20-11.00AM - Panel Discussion: AI - Industry Leader's Perspectives

Participate in a thought-provoking live panel discussion with industry experts, and collect new insights as we explore how AI’s potential will impact your business and clients.