As Executive Creative Director, Lucio has been leading the design department since 2008. Lucio is responsible for helping to build an exceptional design team, serving 14 industry leading global brands including Nike, Beats by Dre, Unilever, Aston Martin, Nokia, Disney, BBC, Heineken and Google.

In recent years, Lucio has earned numerous honours at the most prestigious industry award shows including Communication Arts, One Show Interactive, Cannes Cyber Lions, London International Awards, D&AD Awards, and CLIO Awards. From helping Aston Martin redefine beauty and performance, to leading the design development of Beats Music, Lucio has been involved in a variety of memorable campaigns and digital products.