About Us
TBWA Dublin was re-founded in 2016, although it has been evolving since its inception in 1992. We joined TBWA and Omnicom in 2002 and since then we’ve been using our proprietary Disruption® methodologies to find new growth for our clients through business-changing and culture-defining ideas. In the 21st century, a brand’s place in culture is its most powerful competitive advantage; to harness this, we activate Disruption® to carve out a singular future in culture for our brands, faster.
In addition, we use our Disruption® Live data platform to create at the speed of culture; it’s how we stay in sync with culture and translate information and knowledge into action and creative ideas.
We are a community of culture shapers, open sourcers, empaths, purists and, above all else, makers.
TBWA Worldwide is a top-ten ranked global advertising collective with 11,300 employees across 305 offices in 98 countries, including 60 employees in Rathmines in TBWA Dublin.
Bank of Ireland Mortgages
BRONZE - Corporate Finance & Services
HSE QUIT 2 - The legacy of Gerry Collins
GOLD - Public Service, Social Welfare and Education sponsored by PML
GOLD - Long Term Effectiveness sponsored by Communicorp
McDonald's: Building a Pillar of Trust
GOLD - FMCG Sponsored by RTE Media Sales
Electric Ireland: Powering Kindness
BRONZE - Corporate, Finance and Services sponsored by Google
McDonald's Wraps: Innovating in Recession Silver
SILVER - New Launch sponsored by Associated News
HSE QUIT Best use of Research sponsored by Ignite Research - Judges Awards
GOLD - Public Service, Social Welfare & Education sponsored by The Irish Times
Stimulating Breakfast & Coffee at McDonald's
SILVER - FMCG sponsored by O2 Media Sales
The Irish Blood Transfusion Service - From Crisis to Consistency
BRONZE - Public services, Social welfare & Education sponsored by IMJ
McDonald's Eurosaver Driving Frequency through Changing Times
SILVER - FMCG sponsored by Associated Newspapers
C&C (Ireland) 'Mi-Wadi' Bronze
BRONZE - New Campaigns - Existing Products
Industry
Latest news from Little Black Book.
Creative Is Native: “The Landscape Is Being Fuelled by This International Ambition"
Des Creedon, ECD TBWA\Dublin, on championing self-starters and Ireland’s ever growing ambition
How an Irish Supermarket Ad Captured the “Christmas We’re All Working Towards”
The team from TBWA\Dublin explain the considerations that went into making a Christmas ad that’s warmed hearts way beyond the shores of Ireland
This Irish Ad Has Gone Viral with Its Emotional Christmas Message
Little boy anticipating Christmas arrival reflects on the importance of family in Supervalu's new spot from TBWA\Dublin
TBWA\Dublin's Kerry Mahony Wins ‘The Great Reset’ Industry Competition
The Great Reset campaign sets out to encourage the advertising, PR and communications industries to 'reset' during the Coronavirus pandemic with a creative brief
TBWA\Dublin Creates World’s First ‘Smiling Face Mask Emoji’ to Challenge Negative Sentiments
Agency offers a new interpretation of the original mask emoji, encouraging a more positive response to Coronavirus safety
TBWA\Dublin Responds to Tampax’s Banned ‘Tampons & Tea’ Ad with Parody Campaign
The new ‘Irish Lady Products’ ad takes aim at the ASAI’s decision to pull the original campaign after 84 complaints from viewers
TBWA\Dublin Launches Pro Bono Campaign For Translators Without Borders
Proper translation of health advice during the pandemic called for a global movement by the charity to improve translated communication
TBWA\Dublin: “There’s Never Been Less Room For Ego”
Creative directors Dillon Elliott and Clayton Homer explain how the agency has rapidly pivoted to the new normal whilst putting out work that’s taken on a new relevance
TBWA\Dublin Reminds Us 'Support Is Still Here' with Harrowing Live-Action Domestic Abuse Spot
‘StillHere’ campaign reflects the new reality and pressures of life in lockdown, offering support to those experiencing domestic abuse
SHCPP's Ground-Breaking Campaign Tackles the Stigma around Those Living with HIV
TBWA\Dublin teams up with the Sexual Health and Crisis Pregnancy Programme for a striking print campaign