Created for advertising and marketing practitioners by the IPA Finance Business Group. Build better client relations, negotiate more effectively, and understand how best to maximise the link between creativity and profitability.
Who is this qualification for?
An essential qualification applicable to all agency staff, especially for anyone in a client-facing role who is keen to develop their commercial acumen.
Reminder: to achieve IPA CPD Agency Accreditation, 10% of agency staff must hold either LegRegs Certificate or Commercial Certificate or both.
What are the benefits?
Completing the Commercial Certificate will allow you to:
- Gain a full understanding of the roles, responsibilties and processes in the finance department.
- Get to grips with KPIs and fee payment structures.
- Learn by example the financial processes within different agency departments including media specific issues.
- Discover a new found confidence when negotiating or complying with the terms of a contract.
- Build better relationships with your clients by understanding the financial terminology they use.
View the full Commercial Certificate syllabus.
How is the qualification delivered and assessed?
- 10 hours of online learning accessible through the IPA website on any device, or via the IPA Learning app.
- Formal 30-minute multiple choice exam.
- If you pass the exam, you will be awarded a digital certificate of completion and 1 MIPA star towards personal accreditation.
How do you book onto and access the qualification?
Please select your intake from the ‘Intakes’ drop down on this page and proceed to checkout.
Once booked, you can access and start your online learning via the IPA website. To access, please head to your personal IPA portal via the profile icon and click on ‘Training’. Or, visit your personal Training page here.
Non members must complete this qualification by 31 December of their intake year.
Price
- IPA Non-Members: £250 + VAT
- IAPI Member Discount: £163
Email katherine@iapi.com to receive the discount code then proceed to book directly with the IPA.
If you are purchasing the Certificate as a business based outside of the UK and believe you should not be charged VAT on the sale, please get in touch with learning@ipa.co.uk. If your business is based in the EU, we will ask you to confirm your VAT number before making your booking. This VAT number will be recorded as part of your sale transaction. If your business is based outside the EU, we will ask for further evidence of your business location.
Your order may take a minute to process so please wait for it to finish.
A receipt has been emailed to the billing email provided.
Add to Calendar 2021-12-31 09:00:00 2021-12-31 09:00:00 Europe/Dublin IPA Commercial Essentials Certificate Gain a vital grounding in a broad range of financial issues and build better client relations. Online Exam IAPI info@iapi.com
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Add to Calendar 2021-12-31 09:00:00 2021-12-31 09:00:00 Europe/Dublin IPA Commercial Essentials Certificate Gain a vital grounding in a broad range of financial issues and build better client relations. Online Exam IAPI info@iapi.com