Facebook Series
Facebook Series

Instagram – (How to create culture & build for Stories)

Instagram is having an ever-increasing role in shaping culture. This session will help you understand the power behind Instagram as a part of the cultural zeigeist and help spark ideas for how brands can play a part in being part of culture in authentic and meaningful ways. In this Instagram creative deep-dive we will also teach you some native tips, tricks and hacks to up-level your IG Stories game.

What is the course about?

Year 1 Club is a series of training workshops designed to give the next generation of agency creatives the skills and confidence to master, build and share mobile-first campaigns

Who is this training for?

It is aimed primarily creatives who have recently joined the advertising industry but will be relevant to everyone who is responsible for building and approving mobile-first creative work.


Who will deliver the training?

The training will be delivered by Facebook’s Creative Shop team. Creative Shop is Facebook’s team of Creative Strategists who provide support and advice to advertisers and agencies on how to build effective and inspirational creative work across Facebook, Instagram, Messenger and emerging technologies e.g. Messenger and AR.

Training Agenda

There will be four x two-hour sessions which will run bi-monthly from September 2019. Each session will comprise approximately 60 minutes of presentations, 30 minutes Q&A and 30 minutes of pop-up shops where attendees can get feedback on WIP creative from the Creative Shop team.

The dates and topic areas are as follows - book in for each of the sessions individually through each event page;

26th September – Mobile-First Ideas (How to build community-focused & cross-platform ideas)

28th November – Instagram – (How to create culture & build for Stories)

30th January – Emerging Platforms – (How to build creative for Messenger & AR)

26th March – Production, Media Planning & DR (How to bring ideas to life & build for DR)

The training will run from 8.30 to 10.30am on each of those dates - book a ticket now to ensure your place.

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Add to Calendar 2019-11-28 08:30:00 2019-11-28 10:30:00 Europe/Dublin Facebook Year 1 Club – “Instagram” Learn how to create culture & build for Stories from Facebook Facebook Ireland, 4 Grand Canal Square, Dublin 2 IAPI info@iapi.com

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Add to Calendar 2019-11-28 08:30:00 2019-11-28 10:30:00 Europe/Dublin Facebook Year 1 Club – “Instagram” Learn how to create culture & build for Stories from Facebook Facebook Ireland, 4 Grand Canal Square, Dublin 2 IAPI info@iapi.com

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