This Continuous Professional Development course is the 4th CPD in our Commercial Creative Communications modular education programme brought to you by IAPI and TU DUBLIN.
This is a transformational period in the short history of the Commercial Creative Communications industry. Whilst many communication principles remain the same, technology and platforms are changing the way we communicate with people. Digitisation has created a world where people are permanently connected.The internet of things is upon us, blurring media channel lines and creating complex content distribution systems.
This module aims to equip students with the knowledge, skills and commercial mindset to fully understand, critically evaluate and build the relationship with creative, data and technology to identify how new or existing traditional platforms can be used to deliver the strongest experience for their content across multiple platforms.
DON’T FORGET, you need 5+ years industry experience to participate in this module if you did not take part in CPD 1 - Contemporary Marketing & Communications.
The course runs for 4 mornings (3 hours) from the 21st - 24th of September with a mid course workshop on the 6th of October and the final day taking place on the 21st of October. We are hoping to run the first and last day in person in TU Dublin. The course costs €500 for IAPI members.
Dave Tallon, Founder of weareup.ie, is the lead academic for this module.
We’re delighted to announce our stellar list of guest practitioners -
- Lauren Walsh
GOOGLE, Industry Manager - Ricky Joyce
GROUP M, Director of Programmatic and Ad Technology - Caoilfhionn Ni Dhuibhinn
DMG MEDIA, Head of Programmatic Operations - Vivian Huynh
FOLK WUNDERMAN THOMPSON, Social and Content Director - Shane O'Brien
BBDO DUBLIN, Executive Creative Director
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Add to Calendar 2021-09-21 09:30:00 2021-09-24 12:00:00 Europe/Dublin CPD 4 - Cross Platform Communications This Continuous Professional Development course is the 4th CPD in our Commercial Creative Communications modular education programme brought to you by IAPI and TU DUBLIN. IAPI info@iapi.com
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Add to Calendar 2021-09-21 09:30:00 2021-09-24 12:00:00 Europe/Dublin CPD 4 - Cross Platform Communications This Continuous Professional Development course is the 4th CPD in our Commercial Creative Communications modular education programme brought to you by IAPI and TU DUBLIN. IAPI info@iapi.com