These sessions are specifically designed to give some key insights into the role of the CMO as they lead an increasingly complex and evolving marketing remit for their organisations. Jill will share with us:
- What a day in her working life looks like
- The structure and shape of her marketing team
- How and why she make decisions and the priorities she has
- Her view of the current agency mix
- How she likes to work with her agencies partners
- Her view of what the future has in store for us
These events are limited to IAPI members & are invite only. Places are limited and we will be restricting bookings to one person per agency.
Jill recently joined FULFIL Nutrition as Global Marketing Director. She brings with her a wealth of experience working in leading blue-chip FMCG organisations as a senior marketing practitioner and business leader along with an ambitious goal; to make this Irish success story a global lifestyle brand. FULFIL Nutrition is an Irish-based company which launched its high protein, low sugar, added vitamins impulse snack bar, FULFIL in 2016 and has rapidly expanded to become the No.1 Healthy Impulse snack brand in Ireland.
Prior to this Jill was Marketing Director in Kerry Foods, part of the leadership team and responsible for leading the marketing and business strategies of some of Irelands best loved brands such as, Dairygold, Cheestrings and Charleville. Jill spent more than a decade in Danone, a global food company dedicated to bringing healthy foods to all people around the world, where she worked from a brand manager to be part of the leadership team as Director. Jill has a successful track record in Danone of developing brand communications and category innovation strategies. Early in her career, Jill was selected for the European Orientation Program for IBEC and joined Pernod Ricard in The Netherlands, where she developed marketing activation plans for one World’s best-known Irish whiskey brand -Jameson Whiskey.
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Add to Calendar 2019-09-11 12:30:00 2019-09-11 14:00:00 Europe/Dublin CMO Lunch ‘n’ Learn - Jill McCarron Lunch 'n' Learn series - session with Jill McCarron - international Marketing Director at Fulfil Nutrition IAPI, 12 Clanwilliam Square, Dublin 2 IAPI info@iapi.com
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Add to Calendar 2019-09-11 12:30:00 2019-09-11 14:00:00 Europe/Dublin CMO Lunch ‘n’ Learn - Jill McCarron Lunch 'n' Learn series - session with Jill McCarron - international Marketing Director at Fulfil Nutrition IAPI, 12 Clanwilliam Square, Dublin 2 IAPI info@iapi.com