This online seminar promises to be an eye-opener and is a must-attend for anyone who wishes to understand a bit more about the prevalence of racism in Irish society and how it impacts the advertising industry. Our panel will share their insights and suggest ways in which we can structure the advertising industry to provide a more diverse and inclusive environment.
Our key note speaker, Claudia Hoareau, helps industries like ours not only access talent from ethnic minorities but also provide an inclusive culture once they become part of the team. Her role on the Board of INAR (Irish Network Against Racism) enables her to help those marginalised in Irish society and she will share some facts and stories with us that we may find surprising.
Our two other panelists, Stha Banks and Emer O'Neill, will share their experiences of working in our industry and again, will provide us with the tools to ensure we are helping to build and shape the careers of those entering advertising from ethnic minorities.
Stha’s successful career has been hard won and she is still one of the very few people of colour in our industry. Given that technology has expanded our ways of working, including working from home, now is the time to cast our net a bit wider for our future talent. There is talent outside of Dublin who have not previously been able to afford to live and work in the city, or, for whom the advertising industry has not seemed relevant.
Emer, on the other hand, will express her forthright view on representation within advertising that provides ethnic minorities with positive role models. Her own career has suffered through this lack of representation which we know has also proven frustrating for creatives when casting for advertising shoots.
This event will be live-streamed over Zoom and moderated by IAPI CEO, Charley Stoney. Claudia's key-note will be followed by a moderated panel discussion so we encourage you to come with an inquisitive mindset so we can add your questions into the live Q&A.
Claudia Hoareau is a speaker, educator, creative and diversity & inclusion professional, specialising in anti-racism. Her background is in the arts and international relations and she is passionate about curating and holding safe spaces for conversation, learning and cultural change to take place, with a view to building fairer, equitable and more empathetic societies.
She is an experienced Board Member with a demonstrated history of working across the private and not for profit sector. Skilled in communications, Corporate Social Responsibility, project management and people management. She has a diverse career and extensive experience in issues relating to human rights, anti racism, inclusion and identity.
Claudia has been involved in various projects at state and community level highlighting the issues faced by migrants in Ireland in the areas of health, employment, and discrimination with particular focus on racism. She has also led on media and community initiatives that dispel myths and stereotypes and promote and advance the positive contribution of migrants to Irish society.
Claudia currently sits on the board of the Irish Network Against Racism Ireland and is focused on helping organisations and institutions address racism in Ireland through facilitating workshops, delivering training and designing and developing policies and programmes to prevent racism and support those who experience any form of discrimination.
Emer O’Neill is a mother of two Kyan 6 and Sunny Rae is 3 months old. She was born and raised in Ireland and is Irish/Nigerian. Emer has a BA in Education and a Masters Degree in Leadership and Administration. She teaches Physical Education in a secondary school in Bray and also coaches Basketball. In 2005 she received a scholarship to play basketball in the USA prior to which she represented Ireland for basketball from the age of 13. Emer is also a plus size model and was the winner of the SimplyBe Plus Size Modeling Competition in 2014.
Emer is a huge advocate for promoting positive body image. She is the ambassador for a programme called Free Being Me which is a programme with the Irish Girl Guides to encourage children to love their body and the skin they are in. She is really looking forward to speaking about the difficulties being a mixed race person in a predominantly white Country and in relation to the media. She has currently been speaking out about BLM and hopes to bring awareness to the lack of diversity in the media, state jobs, positions of leadership and in our education system.
Stha Banks is the Head of Paid Social Media in Core. She has lived in Ireland for 20 years and has over 12 years of experience in the Advertising industry, specialising in digital media. When she moved to Ireland she knew she had to continue her education if she wanted any career doors to open for her, so she did just that. What she wasn’t prepared for was the positives and negatives of trying to assimilate into the Irish culture.
Stha is keen for the advertising industry to become a lot more diverse and argues there is so much good intention from a lot of businesses and now change has to follow. She believes what you won’t find in the work place is overt racism but micro aggressions are the real issue as they are tied to our embedded beliefs. As a mother of 2 young brown girls, she is passionate about being part of this change, wants to see better representation and role models for them.
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Add to Calendar 2020-09-04 12:45:00 2020-09-04 14:00:00 Europe/Dublin Advertising needs to stand up to Racism This online seminar promises to be an eye-opener and is a must-attend for anyone who wishes to understand a bit more about the prevalence of racism in Irish society and how it impacts the advertising industry. Online Webinar IAPI info@iapi.com
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Add to Calendar 2020-09-04 12:45:00 2020-09-04 14:00:00 Europe/Dublin Advertising needs to stand up to Racism This online seminar promises to be an eye-opener and is a must-attend for anyone who wishes to understand a bit more about the prevalence of racism in Irish society and how it impacts the advertising industry. Online Webinar IAPI info@iapi.com