IAPI would like to highlight the latest client partnerships in marketing and advertising as they happen.
We will add to this list each week so please send your new account wins to gus@iapi.com.
Please include a press release and/or provide:
- the client company & brand
- the scope e.g. creative, media, comms, project, virtual event etc.
- the month it was awarded
Carbery - Marketing Network Group
West Cork-based manufacturer Carbery, produce premium Irish cheese including Carbery Cracker and Dubliner. Carbery have worked with local producers since 1965. Marketing Network group will work with Carbery on their key cheese brands - Carbery Cracker and Dubliner. This year, the focus will be on developing integrated campaigns across the two brands. Social media, influencer engagement, and media relations strategies have already commenced on the newly launched Carbery Cracker packaging. The Group plan to launch more campaigns across both brands throughout the year.
LeasePlan - Marketing Network Group
LeasePlan, a fleet leasing service provider, will work with Marketing Network Group to promote leasing to Ireland’s SME and personal business sectors. It is an interesting time for this industry and as we may see a big change of behaviour in car ownership this year.
CarStore.ie - Initiative Ireland, part of IPG Mediabrands
CarStore.ie (Ireland’s biggest used car supermarket dealership selling all brands of used cars in Dublin, Cork and online), will sponsor the weather reports on Today FM commencing on Monday, February 8. The package includes an excess of 400 stings per month broadcast throughout Monday to Sunday Today FM programming and week-long promotions.
