Want to share your point of view? We're listening!
Want to share your point of view? We're listening!

In 2021, IAPI, canvassed creative talent for its inaugural Creative Influence survey. The aim? To gain an understanding of how creative professionals in the commercial creativity and communications industry in Ireland are feeling about a number of issues, which include the quality of work being produced, how they feel about working in Ireland right now and whether living here influences their creativity. The research was carried out in collaboration with The Irish Times as part of the Ireland: Where Creative is Native initiative aimed at promoting Irish commercial creativity at home and abroad.

The results from 2021 showed a resurgence of pride in the industry among creatives. 62% of respondents said they were either ‘very proud’ or ‘proud’ to be in the industry.

68% of respondents said the quality of creative work being produced in Ireland's commercial creativity sector right now is good to excellent.

One year on and it’s time to update the data we have. We want to hear from you>>

Ireland’s Creative Influence Survey 2022
Ireland’s Creative Influence Survey 2022

"Ireland is a country where being creative is second nature; world-renowned for its writers, artists, poets, musicians and all-round change-makers. These talents spill into the commercial creative world of advertising, design and communications."

This survey is designed to gain an understanding of creative professionals’ thoughts around several issues based on their experience of working in the commercial creativity sector, whether in the advertising, marketing, PR, digital, social, design, event management, media, or experiential sectors. ‘Ireland’s Creative Influence’ survey is anonymous and is built to help creatives express opinions on what it means to be working in Ireland right now and what are the opportunities and/or weaknesses having roots in Ireland bring from a creative perspective.

The results will be aimed at international brand owners, CMOs, business leaders, CFOs, creative peers and agency leaders, with the goal of promoting Irish commercial creativity both domestically and internationally and will be published both at home and abroad by The Irish Times, IAPI’s partner for Ireland: Where Creative is Native.

All your responses will remain entirely confidential and the deadline for completion is 2ND SEPT 2022.

Complete the quick five minute survey today>>