Dublin-based digital agency MWi, which is part of one of the UK and Ireland’s largest independent digital marketing agencies, has appointed Jane Daly as account manager.

Jane joins MWi with extensive knowledge in the finance sector from her time at the Irish League of Credit Unions, the largest trade and representative body for credit unions across Ireland.

During that time, she headed up the social media team, was responsible for day-to-day content creation, the national social media strategy and the promotion of the Credit Union brand online.

MWi launched in October as part of North East UK-based Mediaworks Group with clients including Gigable, Netwatch System, Team Hope and the Rel Group Engineering Ltd.

Jane said: “I’m thrilled to be joining MWi at such an exciting time. Coming from a client-side role, I’m looking forward to offering some unique insight on what clients really want and turn that into a valuable offering from MWi.

“I’m really looking forward to growing MWi with the team here in Dublin, by offering Irish businesses and organisations the chance to own their future, through innovative, digital best practice. Our aim is to produce measurable, tangible results for our clients, to help them take their business to the next level.”

Declan Kelly, MWi managing partner said ‘We are delighted to have Jane join us. Her unique skill set of expertise in social media and the world of finance will be of huge benefit to our clients as they aim to develop winning social media strategies and manage their Digital footprint.

“As part of the wider Mediaworks group, we have an enviable track record in delivering in the finance, digital finance and fintech environments, and Jane’s experience will help add a new layer of understanding and insight. We’re growing fast here at MWi and look forward to adding more significant hires in the near future.”

Group, which counts the likes of Puma, Gap, Cath Kidston and Metro Bank among its client base, delivers a range of services across SEO, PPC, web dev, brand, content and digital PR. The rapidly growing agency currently has 190 staff across its six offices in Newcastle, Leeds, Edinburgh, Manchester, London and as MWi in Dublin.