The Institute of Advertising Practitioners in Ireland (IAPI) and The Marketing Society Future Council are excited to announce the 36 talented young professionals selected as mentees for the 2024/2025 STEPS Mentorship Program. This initiative aims to foster growth and leadership in the marketing and advertising industry by pairing aspiring young professional with seasoned experts.

The mentees were chosen from a competitive pool of applicants, demonstrating exceptional potential and passion. Each mentee is paired with an experienced mentor to receive tailored guidance, career insights, and professional development support throughout the program, which spans from September 2024 to 2025.

"We are excited to welcome this diverse and dynamic group of mentees. Their enthusiasm and commitment to their professional growth reflect the future of our industry. Through the STEPS Mentorship Program we hope to empower them with the knowledge and skills they need to excel in the marketing and advertising landscape." said Adam Brannigan, Group Account Director, Frank & Bear/Frankly & IAPI Board Member.

Mentees on the STEPS Mentorship Program are:
Mentees on the STEPS Mentorship Program are:

The program aims to create a mutually beneficial relationship between mentors and mentees, fostering not only individual growth but also contributing to the overall vibrancy and innovation within the industry.

Through regular check ins, meet ups and guidance the mentees will gain invaluable insights that will shape their professional journey.

The mentees are set to embark on this journey with their assigned mentors beginning September 2024, and we eagerly anticipate the positive impact this mentorship initiative will have on their careers.

To check out the list of Mentors on the 2024 Programme click here>>