Creative Heroes - Season Two
Creative Heroes - Season Two

Great creative work doesn’t happen without a great client. IAPI Creative Heroes is about hearing the client’s view on creativity. What inspires them. How they value creativity and ultimately, who is their all time creative hero. Season Two kicks off with Karen O’Donoghue, Marketing Manager with the Irish Examiner.

What’s the best bit of advice Karen has ever been given? Have a look and find out.

These films salute those clients and hopefully share a few secrets that others can pick up on. IAPI believes that commercial creativity can be a game-changer for more businesses. Creative Heroes is part of that discussion.

IAPI Creative Heroes is produced with the kind assistance of Publicis Studio.

Previously on Creative Heroes
Previously on Creative Heroes

We’ve picked clients from different sectors, with different stories to tell and each with their own view of the importance of creativity and how to maximise it for their brand’s benefit.

  • Mark Henry, Tourism Ireland
  • Fiona Sweeney, Kerry Foods
  • Cliona Hayes, Indeed