The Need for Creative Progress is Greater Than Ever
The Need for Creative Progress is Greater Than Ever

In answer to the customer needs and current challenges faced, Cannes Lions have launched a community and content platform, with a focus on amplifying stories from inside the industry – looking at great creative responses to the global situation.

“Over the past few weeks, we’ve spoken to many members of the global community who have shared fascinating stories of invention, collaboration and compassion,” says Simon Cook, Managing Director, Cannes Lions. “Stories about how creativity is working overtime right now, to respond to rapidly changing consumer behaviour, evolving circumstances and periods of extended isolation, or to create positive change.”

Everybody in the creative community with an inspiring story, a breakthrough, or recent learning is invited to submit through their new platform.

“Whether you’re a brand pivoting to make hand-sanitisers, a platform providing mental well-being content or a company ‘building the plane as it’s flying’ to adapt to the changing world, the creative community wants to hear about your brilliant insights and realisations.”

Cannes Lions will also be releasing relevant classic talks from the Festival, along with Lion-winning work that are timely and relevant at this particular time. and useful insights and intelligence on the evolving situation.