Research

Research

‘Decoding Data Dynamics’, a report from Dentsu Aegis Network
‘Decoding Data Dynamics’, a report from ...
Research

COVID-19 has accelerated the digital revolution—and the debate around fair and ethical use of personal data. How can brands prepare for a future where consumers...

September 11, 2020

The New Abnormal – An Amárach Briefing
The New Abnormal – An Amárach Briefing
Research

The latest research by Amárach shows that we are forming habits that are anything but normal. Welcome to the 'New Abnormal'.

September 11, 2020

The Future of Strategy 2020
The Future of Strategy 2020
Research

Forward by Margaret Gilsenan, Chief Strategy Officer + Founder, Boys + Girls

September 4, 2020

Amárach Research & 'The Great Acceleration'
Amárach Research & 'The Great Accelerati...
Research

The latest report from Amárach Research compares future Irish shopping and spending intentions with those of UK and US consumers, highlighting new opportunities...

August 7, 2020

Trust Barometer Special Report: Brand Trust in 2020
Trust Barometer Special Report: Brand Tr...
Research

Time to Act: Brands Must Solve Problems and Advocate for Change

July 2, 2020

Crisis Consumer Psychology Amid CV19
Crisis Consumer Psychology Amid CV19
Research

IPG Mediabrands creates a crisis consumer psychology tool that segments the population into different consumer typologies amid CV19.

June 19, 2020