The Irish Young Lions competition ran from February 21st to 23rd. To see the presentation deck from the 2025 launch, click here.

The charity that we have chosen for the Print category is Spinal Injuries Ireland - this was revealed on Friday, 21st February.

This competition is open to IAPI member agencies only. You must be 30 years of age or younger, born on or after 21st June 1994 and resident in Ireland.

Who can enter?

Open to anyone working in an IAPI agency. You must be 30 years of age or younger, born on or after 21st June 1994.

The Competition

Competitors must create a stand-out, captivating and unique print advertisement.

You must submit the following as part of your entry:

• A single print advertisement (A4 or A3) - jpeg/png/PDF
• Accompanied by a max 300 word document detailing how the advertisement meets the brief

Your entry will be judged on the following criteria:

• Creativity (50% of vote) - Is the work innovative and surprising or have you seen similar work before?
• Strategy & Insight (20% of vote) - Is there a strong idea at the heart that brings the campaign together?
• Relevancy to brief (20% of vote) - Does the work answer the clients brief?
• Execution (10% of vote) - Is there rigour in the execution? Would the campaign work? How well crafted is the work?

Entry fee

There is an entry fee of €150 per team.

The Deadline

Midnight on Sunday 23rd February.

You must submit your entry to sophie@iapi.com and include the CATEGORY (i.e. PRINT) and both TEAM MEMBERS NAMES, EMAILS and PHONE NUMBERS.

Entries must not contain any agency branding.