Directory of Members
Directory of Members

Directory of Members

Mindshare Media Ireland Limited

ADFX Ranking 6

The name Mindshare describes perfectly what we do and comes from a firm belief that communications is about share of mind rather than share of voice. Mindshare is clearly positioned in the media investment management business and offers a full range of services in total communications including traditional media planning, buying and reporting, all forms of digital media including search and SEO, consultancy, research, business planning, budget setting, and direct response. As we view media as an investment rather than an expenditure our focus is on accountable return on investment solutions for our clients.

Key Facts

Agency Type: Media
Affiliation: Group M

Key People

CEO: Bill Kinlay
Chief Operating Officer: Ken Nolan
Chief Planning Officer: Emma O’Doherty
Chief Financial Officer: Michael O’Reilly


Commitment to Training


IAPI/DIT Postgrad

ADFX Awards


Switched On: Moving Bord Gáis Energy from state sector monolith to private sector powerhouse in eight short years
Bronze - Long Term Effectiveness
How advertising and brand building kept Deep RiverRock hydrated over 10 years
Bronze - Long Term Effectiveness
safefood: Reaching the unreachable, convincing the inconvincible; persuading all sexually active women, not just those planning a family, to take folic acid daily
Bronze - Public Service, Social Welfare & Education
McDonnells: How a dry curry sauce pasted the market
Gold - FMCG


Jack & Jill - A True Story, A Real Effect
Gold - Small Budget sponsored by TV3
Gold - Public Service, Social Welfare and Education sponsored by PML
Turning Brand Truth into Brand Response. Three does Mobile As It Should Be.
Bronze - IT, Telecommunications and Digital sponsored by The Irish Independent


Bord Gáis - At the touch of a finger
Best New Learning - Judges Awards
Silver - Corporate, Finance & Services


Making the Big Switch - Bord Gais
Gold - New Launch sponsored by The Star
Grand Prix
Gold - Corporate, Finance & Services sponsored by Independent Newspapers


Permanent TSB
Bronze - New Campaigns - Existing Products


Kellogg's 'Nutri-Grain'
Bronze - New Campaigns - Existing Products

Contact IAPI

12 Clanwilliam Square, Grand Canal Quay,
Dublin 2, D02 CD51, Ireland.
T: 01 676 5991

Hours are 9am - 1pm and 2pm till 5:30pm (Mon - Thurs) and 5pm (Friday)